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Start with your project, not the program

Finding the Right Grant · 7 min read

The single most common mistake in grant writing has nothing to do with writing. It's applying to the wrong program.

Every program has a mandate — a specific set of activities, industries, and outcomes it was created to fund. If your project doesn't fit that mandate, no amount of good writing will save the application. Reviewers can tell in seconds when someone has jammed their project into a grant it doesn't belong in.

The fix is to reverse the order most people use. Don't start by browsing grants and asking "what could I use this for?" Start with your project:

Once your project is clearly defined, match it against program mandates. The right grant is the one whose purpose already describes what you were going to do anyway.

The takeaway: define the project first, then find the program that fits it. Never bend the project to chase the money.